Today, rising Philadelphia force of nature Kur unveils a new single and music video entitled “Sheist” via Meek Mill’s DreamChasers and Roc Nation/Republic Records.
As airy keys buzz in the background, Kur tears through the production with a string of confessional verses. He issues an ominous invitation, “Welcome to my life, ain’t pretty,” and dips in and out of the beat with fierce cadences and a magnetically melodic hook. In the accompanying visual, he raps outside of a gas station and restaurant flanked by friends as his intense presence overtakes the camera.
It only continues his recent momentum though. His last single “Play It Cool ” landed looks from HipHopDX, ESSENCE, and many more. It followed on the heels of “Let’s Talk.” Right out of the gate, HotNewHipHop praised, “the rapper’s ferocious flow takes center stage as his competitive lyricism takes the lead.” In addition, it earned looks from XXL, 4Sho Magazine, and more.
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